We launched over a decade ago in Switzerland. Back then we created and distributed Jewish wigs for the Jewish community in Zurich. In 2018 we launched our newest invention, the lace grid concealer, since then we have moved production to Canada. One of our goal is to use this unique product to create business opportunity for black women across the globe. Another is to positively impact our local economy by generating economic development through income and employment growth, hence we source and produce locally.